Content Management

By Deane Barker

A wide-ranging term that generally refers to the practice of defining, creating, organizing, securing, reviewing, approving, publishing, and delivering content.

Content management is not specific to digital technology – librarianship, for instance, is a form of content management – but is most often used in a digital context. Content management specifically around web content is sometimes abbreviated WCM.

A content management system is software that attempts to automate many of the tasks around this discipline. A content manager is a person tasked with performing this discipline.

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