Content tagged with “product-management” under “My Library”

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Product Leadership: How Top Product Managers Launch Awesome Products and Build Successful Teams
Pages
248
Author
Richard Banfield
Published
2017
Date
Tags
product-management, business, tech, marketing

“I struggled to get into this. It’s very high-level/top-down. More about the strategy of building a product team than about the practical nuts and bolts of doing the job. There’s a lot about building a team and interviewing people, and lots of interviews and quotes from people in the industry. If…”

Product Demos That Sell: How to Deliver Winning SaaS Demos
Pages
82
Author
Steli Efti
Published
2016
Date
Tags
product-management

“So, this book is no-doubt effective for certain type of demo and a certain type of sales process – something like ‘churn and burn.’ The methodology and mindset being pushed here is not consultative. Rather, it’s blitzkrieg-style – pushy used car salesman. This might be appropriate for what you’re…”