The Sea We Swim In: How Stories Work in a Data-Driven World
A lovely analysis of why stories matter so much to us. The book dissects the concept of “story” into these areas:
- Author
- Audience
- Journey
- Character
- World
- Detail
- Voice
- Platform
- Immersion
The author provides lots of examples of each, from both the creative arts and the business world.
I’m having trouble recalling any specific, practical lessons that I learned from it, but I absolutely adored the book. I loved picking it up every day. If your work relies on any creative output at all, this will both cause you to think about it differently or from a different perspective, and be grateful that this is what you do for a living.