Content tagged with "content"
“I’m struggling to figure out who this book is for. It’s well-written, interesting, and I enjoyed reading it. But I can’t figure out the intended audience. It’s a narrative discussion about…content….”
“Nice book about content-focused design. I liked her explanation/focus on user stories, and the delineation of user stories from ‘job stories’ was something I hadn’t seen before. Very quick read. The…”
“A pretty mainstream content strategy book organized around the premise that you need to ‘map’ your customers’ journeys, because they require different content at different times. The author claims…”
“Fantastic look at content technology from a content-centric standpoint. If you have no idea about how to structure your content and get it under management, this is your book. If you’re an…”
“If you want to know all the secrets that advertisers or marketers (or campaign managers) use to make you remember stuff, this is your book. It’s dense, and should probably be read in a group, put to…”
“It’s been a long time since I’ve done a book review, but I really enjoyed this book (disclaimer: I know two of the authors, and they sent me a copy of it to review). Here’s the key: the book is…”
“Margot really hits on the thing we all sort of know about content but don’t acknowledge: some content, we just don’t trust, and some content we do. We probably don’t even acknowledge that at any…”
“I did not write a review for this book.”
