The Big Four of WCM

This was sent in Issue #37 of Squirrel Notes on November 1, 2019.

A couple people asked about the “Big Four” comment from last issue.

From my perspective, the Big Four of commercial WCM right now are:

Consider the 2018 to 2019 Gartner MQ moves, displayed in a handy side-by-side comparison from this CMS Connected article. The upper right quadrant for 2019 shows almost everyone other than those four dropping away (...and Oracle, distantly placed, for whatever reason).

This does leave off commercial versions of WordPress, but there just hasn’t been a sharp vendor outline there. We’re still waiting for the Acquia of that space to emerge.

One theory for the placement of those four: partner networks. When you compare those vendors to others in the commercial WCM space, one clear difference between them is the strength of their partner networks and the depths of their ecosystems.

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