The Blurry Lines of a “Digital Asset”

By Deane Barker
From Issue #14

Here’s a discussion of the “The 10 Characteristics of a Digital Asset Management System.” (This is actually a recap of an article from the now-defunct DAM Foundation, but the 10 characteristics are listed there.)

The line between DAM and CMS is getting blurrier. I recently spent the better part of a day with a DAM vendor discussing how their system could be used to manage more generic ideas of “content” than just rich media.

This is an over-simplification, but we’re just managing and transforming sequences of bytes. Is the basic concept of rich media transformation and management that much different than the same thing applied to text?

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